Press Release


Strategic Management Decisions (SMD), a talent management and analytics company headquartered in Charlotte, N.C, has hired Pivot PR to assist with its public relations and marketing programs. Specific areas that Pivot PR will focus are message strategy, content development and media relations. “It’s exciting to be working with SMD, a business completely transforming the way a business function — human resources — impacts...

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Pivot PR conducted a workshop titled “What’s Your Story?” to highlight best practices in public relations on June 6, at Industry Charlotte (Industry). Topics ranged from message strategy to media pitching. Local start-up business, Volcally, served as the case study example for the workshop. Pivot PR utilized a live case study approach to help the audience more fully understand the practical application of public relations principles....

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Charlotte School of Law (CSL), an ABA-accredited law school located in Charlotte, N.C, has hired Pivot PR to assist with media relations and content creation to build awareness regarding the benefits of its new law school model. Charlotte School of Law was designed and developed by legal educators who have responded to the summons for change in legal education. CSL has embraced a mission of becoming the “benchmark of inclusive...

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Sales Performance International (SPI), a global sales performance improvement firm, has hired Pivot PR to increase its brand awareness, credibility and thought leadership. For this effort, Pivot PR will develop and implement a comprehensive public relations plan, focusing heavily on media relations and content creation.   SPI is dedicated to helping the world’s leading corporations elevate their sales relationships and drive...

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The Charlotte American Marketing Association (CAMA) has appointed Drew Porcello, President and CEO of Pivot PR, its membership chair for the 2014-2015 term. In this position, Drew will be responsible for retaining its membership base and attracting new members. CAMA is one of Charlotte’s largest professional organizations focused on helping marketers connect, learn and grow.   “As a Charlotte small business owner, I want to be sure...

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CHARLOTTE, N.C., – Pivot PR, a full-service public relations agency in Charlotte, N.C., has hired Trisha McGuire as its Vice President/Director of Client Services. Trisha, a seasoned public relations counselor, will serve as the main point of contact for Pivot’s clients guiding each from strategic planning through program execution. Trisha brings over 10 years of experience in developing and managing business-to-business (B2B)...

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